How can I promote my offline bakery business into an online business?

How can I promote my offline bakery business into an online business?

I have given the best marketing strategies, mostly are zero investment marketing strategy. If you apply it. Then you will surely see the difference. There are many more strategies that can be performed. If you find these given strategies worth, then let’s have a detailed conversation on the personal window.

1. Personal Branding: Personal branding is very important, let it be the person or the company branding. Branding in the near future will lead to growth and sales. what are the ways to do:

  1. Interviews invite
  2. Run a Podcast, where you are sharing your experience.
  3. Get featured on top blogger page and youtube channel.

2. Content marketingthis is the kingdom. just by doing these below simple strategies, you can generate sales and can see the business growing.

  1. Build the Instagram, Facebook, LinkedIn, Pinterest, and quora company account.
  2. Everyday share the bakery related photo on these platforms. Like pick of the day or today’s special.
  3. Weekly post the carousel image on the Instagram company page, where you’re educating people/followers on some specific recipe. This will help in gaining trust towards the viewers and will help in building the viewership.
  4. Monthly once organize an Instagram Live with the food influencers. This is very huge, here the followers can get their answers to their queries. It may be someone who wants to start his/her bakery and your content helped them in building one.

3. Online Store: Build an e-commerce platform, where people can view your products and can buy anytime 24*7 all across the globe.

  1. Blog page on the website, educating viewers with food recipes, and listing the products in the article.
  2. Fetch the couple anniversary date or birthday date from the website, when they purchase a product and send them an Rs. 200/- coupon code where they can redeem from your website. this will help in customer acquisition.

4. Google Reviews: Get Google reviews, specifically get comments (Very Important). this will help you in getting huge local leads.


5. Quora Marketing: Answer the questions of anything related to food to bakery stuff. By doing this viewers will know you, that you are an expert in these areas. Which will directly or indirectly build trust towards the company.

Important:-

  1. Get repeat customers. For any issue or problem don’t leave them, take everything on the company. But repeat customers can get you more leads.
  2. Create value and make them feel noticed and important.
  3. Products come and go but there will always be a market for truly remarkable experiences. So, always provide value.

#TryThoKar